Comments on: Embracing citizen journalism http://navigatecommunications.com/2006/12/04/embracing-citizen-journalism/ navigating the new communication climate Sat, 31 Jul 2010 04:02:28 +0000 http://wordpress.org/?v=2.6 By: dbradfield http://navigatecommunications.com/2006/12/04/embracing-citizen-journalism/#comment-692 dbradfield Tue, 12 Dec 2006 18:49:06 +0000 http://navigatecommunications.com/2006/12/04/embracing-citizen-journalism/#comment-692 Thanks for the comment, Colin. This post is the meat of the email. I linked to The Changing Media Landscape document that I've posted to this blog as well, and promoted some internal training events. Pitching the concepts to the unaware is a challenge. Until people see it in action, it tends to be perceived as meaningless hype. I suspect you know this all too well. I find the more I can get in front of people, demo new tools and discuss applicability it works. When I start to hook people, I refere them to our <a href="http://del.icio.us/fhdigital" rel="nofollow">del.icio.us account</a> for more reading so it quickly becomes reality. When social media solves a business or communication problem, people really start to take note. I'll dig up some more primer emails and fire them over to you. There have been a few as part of my peer education program. Thanks for the comment, Colin. This post is the meat of the email. I linked to The Changing Media Landscape document that I’ve posted to this blog as well, and promoted some internal training events. Pitching the concepts to the unaware is a challenge. Until people see it in action, it tends to be perceived as meaningless hype. I suspect you know this all too well.

I find the more I can get in front of people, demo new tools and discuss applicability it works. When I start to hook people, I refere them to our del.icio.us account for more reading so it quickly becomes reality. When social media solves a business or communication problem, people really start to take note.

I’ll dig up some more primer emails and fire them over to you. There have been a few as part of my peer education program.

]]> By: Colin McKay http://navigatecommunications.com/2006/12/04/embracing-citizen-journalism/#comment-690 Colin McKay Tue, 12 Dec 2006 17:57:30 +0000 http://navigatecommunications.com/2006/12/04/embracing-citizen-journalism/#comment-690 David: think I could get a copy of that primer email? I'm always interested to see how others pitch the concepts to the unaware. David: think I could get a copy of that primer email? I’m always interested to see how others pitch the concepts to the unaware.

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