Archive for the ‘Public Relations’ Category

Dealing with negative feedback in social media

Posted by dbradfield on 17 February, 2010
No comments yet
This item was filled under [ Customer Service, Public Relations, Social Media ]

I came across a good article today in the American Express OPEN Forum site from Josh Catone, features editor at Mashable, where he outlines how to deal with negative feedback online. He suggests that there are four types of feedback: straight problems, constructive criticism, merited attack and trolling/spam. He then offers some good advice on [...]

Continue reading...

Tagged with: [ , , , , ]

Bringing the conversation home - Google Sidewiki overview

Posted by dbradfield on 26 October, 2009
2 Comments
This item was filled under [ Content, Public Relations, Social Media ]

The conversation on Google Sidewiki is heating up. Today we circulated some information at work that helps people understand its significance. The following snippet is edited for public consumption.
There has been a fair bit of discussion online over the last month about Google Sidewiki. This technology allows anyone with the current version of the Google [...]

Continue reading...

Tagged with: [ , , ]

The Changing PR Landscape (PRSA teleseminar reactions)

Posted by dbradfield on 13 January, 2009
3 Comments
This item was filled under [ Blogging, Events, Measurement, Public Relations, Reviews, Social Media, Social Media Measurment, Social Networking ]

Once again I had the pleasure of sitting on one of Peter Himler’s legendary panels. Today I joined Peter, Adam Christensen (manager of social media communications at IBM), Stacy DeBroff (CEO of MomsCentral) and Max Kalehoff (VP marketing at Clickable) for The Changed PR Landscape: What Works, What Doesn’t.
It’s amazing how insufficient 60 minutes seems [...]

Continue reading...

Tagged with: [ , , , , , , ]