Posts Tagged ‘marketing’

Surround sound

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Alan Cross (@alancross) shared a great article today (090909) that he described as, “The day the music industry died.” There’s an incredible statement in Anil Dash’s post that is applicable to most of marketing today.
“The reality is that the people who can get excitement going about music these days aren’t in the record industry at [...]

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Digital PR measurement key to long-term survival

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Public Relations firms have the potential to be in an enviable position during this economic downturn (and beyond). An article in today’s New York Times (”Client Cutbacks Bring Agency Layoffs“) explores how the cascade of economic decline is hitting advertising firms, resulting in shrinking budgets and layoffs. The article cites less costly disciplines such as [...]

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